Studio Movie Grill

Job 176308 - Marketing Manager
Dallas, TX

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Job Details

Location: Dallas, TX
Employment Type: Full-Time
Salary: Competitive

Job Description

We are looking for a dynamic and passionate marketer who will build scalable programs to drive event and ticket revenue plus, food and beverage sales, as well as attendance.  This high-profile role must be extremely organized and a proactive communicator as they are a conduit between Marketing, IT, Finance, Operations, Sales and Film.  A creative mind, an enthusiatic personality and team-oriented mentality will ensure success in this role.

  • Oversee market analysis and execute strategies to increase market share, attendance and revenue; drive overall growth while building a partnership and supporting the Marketing, Operations, Sales and Film departments
  • Create, drive and execute marketing campaigns, including communications, project scopes & dashboards plus be able to present status and outcomes to high level executives
  • Assist in the creation and execution of grand opening campaigns, remodels and relaunches including evaluating processes and determine best practices for future store openings
  • Expand alternative revenue sources including in lobby, handout, display and sampling opportunities, as well as, beta programs
  • Represent the company at various community and/or business meetings to promote the company.
  • Maintain monthly KPI reporting dashboard that includes budget breakdown (monthly and YTD), social impressions, engagement, and conversion tied into to attendance, revenue, ticket sales, and food/beverage sales
  • Create and execute Grand Opening Campaigns for Theatre Openings Marketing Campaigns, including Live Events and Promotions
  • Develop local store marketing tool kit including scalable programs to drive attendance and sales
  • Demonstrate the highest level of cross-functional support
  • Additional responsibilities and opportunities as they become necessary and/or are assigned by management

 

Requirements

  • Proficient using Microsoft Office. 
  • Working knowledge of the following: AdWords, Google Analytics, email and social media best practices
  • Bachelor’s degree in Marketing, Communications, Journalism or Business
  • 1-3 years’ experience executing successful marketing campaigns
  • 2-5 years’ experience completing marketing projects and/or learning consumer habits

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